Personas

Personas

PING8 serves several user types. Use these personas to decide which docs matter first.

Indie SaaS founder

The founder sends login codes, password resets, receipts, invoices, and product digests.

Start with:

Agency or managed service provider

The agency manages sending for multiple brands and needs isolated domains, mailboxes, and dashboards.

Start with:

SMB or ecommerce marketer

The marketer sends campaigns to customer segments and cares about templates, lists, unsubscribe handling, and analytics.

Start with:

Compliance-sensitive operator

The operator wants control over customer data, infrastructure, audit logs, and delivery paths.

Start with:

Newsletter operator

The sender needs campaigns, contact growth, and predictable delivery to large lists.

Start with:

Developer relations team

The team sends product announcements, release notes, onboarding email, and community updates.

Start with: